We can talk to anyone, anywhere, about anything.
At Schuler Publicity, we encompass the most important skill of public relations: engaging communication. Our intrepid team goes the extra mile for our clients, whether it be pitching to a reporter at the New York Times, coordinating a live segment on the Today Show or tapping into our strong Minneapolis hometown connections to get an article in the Star Tribune, a segment on MPR or a feature on Twin Cities Live! From bylined articles and press releases to crisis communications and social media, Schuler Publicity is a full-service, Minneapolis-based public relations firm, dedicated to garnering valuable and impactful media coverage for each and every client, from small startups to well-known established businesses, for profit or nonprofit.
Capabilities
Media Relations
We work constantly with media in order to inform the public of your organization's mission, policies, and practices in a constructive, reliable, and credible manner. We coordinate interviews, byline articles, and features for a variety of outlets and markets.
Writing & Communication Assistance
We are here to help all aspects of your communication with the public. From bylined articles, press releases, media alerts, to copy material- we write it all!
Social Media
We audit your social media and develop recommendations and strategies to create captivating content to reach and engage your audiences.
Crisis Communications
We can put together a crisis communication plan template so that your company is ready to protect, and defend its good standing when there is a public challenge to your values and reputation. We can also jump in at a moments notice to develop crisis messaging, communication flow, and media fielding when a crisis arises for which you may not be prepared.
Product Launches
We form strategy and help carefully plan and schedule a sequence of events and media placements in order to capitalize on the launch of your product and make the biggest market impact as possible.
Speaking Engagements
We arrange speaking opportunities to allow you to share your knowledge and expertise with others and gain recognition in your field.
Event Promotion
We are here to help you have a successful event and make sure it is the talk of the town. We help research cost effective options, promote the event to designated demographics, and ensure it is a buzzworthy event that is talked about in a positive manner.
Thought Leadership
We organize panel opportunities, bylined articles, source contributions, and speaking engagements to allow you to share your expertise and place you at the forefront of your field.
Media Tours
We organize travel opportunities to key cities to discuss your products through segments on TV, radio, and interviews with both internet and print reporters.